Main Responsibilities
- Compile and prepare documents for Brand projects and brand performance are on time in full.
- Track and monitor brand implementation, performance from both internal & external available resources to ensure agreed brand activities are effectively executed and brand issues to be fully captured.
- Handle communication between Brand Marketing and other inter-departmental functions to ensure the cycle plan is effectively executed and Brand programs are effectively implemented in the field force.
- Monitor external agencies to ensure day-to-day activities related to Brand programs are performed with required quality and agreed cost & timescales as defined in operational Brand plan.
- To manage the campaign budget to deliver all the marketing activities, ensure timely evaluation and efficiency against marketing investment.
- Creative social media plans that attract qualified audiences to our owned properties (including Facebook, Instagram, Tiktok, YouTube, Zalo).
Requirements
- Bachelor’s Degree in Marketing or related field
- Good at English communication
- 2-3 years of experience in the in the same position, preferably in retail industry.
- Strong understanding and knowledge of Brand Strategies in Vietnam.
- Experience in managing brand portfolio from big retail
- Excellent in writing and communication skills (both Vietnamese and English)
- Superior interpersonal and analytical skills.
- Facebook and other social media platforms knowledge
- Professional presentation & negotiation skills
- Travels when required
